Your mission
As an Off-Page SEO Executive, you will be responsible for executing strategies to improve our website's search engine ranking through high-quality lead generation, negotiation, and acquiring organic backlinks. You will play a critical role in expanding our online presence and driving targeted traffic to our website.
Responsibilities:
Responsibilities:
- Research and identify high-quality websites, blogs, and online publications relevant to our industry and target audience for potential backlink opportunities
- Develop and implement outreach strategies to establish relationships with website owners, bloggers, journalists, and influencers to secure guest posting opportunities, mentions, and backlinks
- Conduct outreach via email, social media, and other channels to pitch content ideas, negotiate terms, and build mutually beneficial partnerships
- Monitor and track outreach efforts, responses, and progress, and provide regular updates on performance metrics and key insights
- Collaborate with the content marketing team to create high-quality, relevant, and engaging content that attracts backlinks and drives traffic to our website
- Stay up-to-date with the latest trends, developments, and best practices in SEO, link building, and digital marketing, and incorporate this knowledge into outreach strategies and campaigns.